SEO Strategy for Tech Startup
A comprehensive SEO strategy to improve organic visibility and lead generation for a B2B tech startup in a competitive market.
The Challenge
InnovateTech was struggling to gain visibility in search results for their key products and services. They were facing stiff competition from established players and needed to improve their organic search presence to generate quality leads.
Our Solution
We developed a comprehensive SEO strategy that included technical website optimization, content development, and link building. We conducted in-depth keyword research to identify valuable opportunities and created a content calendar focused on addressing customer pain points and showcasing the company's expertise.
The Results
- 185% increase in organic traffic over 6 months
- Top 3 rankings for 15 high-value keywords
- 67% increase in lead generation from organic search
- 42% reduction in cost per acquisition
Project Details
Client
InnovateTech
Year
2023
Services
SEO, Digital Marketing
"Auraetar's SEO strategy has been transformative for our business. We're now ranking for keywords we never thought possible, and the quality of leads coming through organic search has significantly improved. Their data-driven approach and clear reporting have made it easy to see the ROI."
Mark Johnson
Marketing Manager, InnovateTech